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Seminar: Digital Visuality & Popular Culture

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Photo by Gian Cescon on Unsplash

The seminar “Digital Visuality and Popular Culture” for the MA program CREOLE at the University of Vienna provides an overview about digital visuality as a key phenomenon of contemporary visual culture and its connection to popular culture. By working on ethnographic research projects, students explore the diversity of digital practices, their visual dimension and their meaning for popular cultural processes and phenomena.

With the advent of digital media and technologies, internet-based devices and services, mobile computing as well as software applications and social media platforms new opportunities and challenges have come to the forefront in the anthropological research of visual culture. Digital media technologies have become ubiquitous means of visual communication, interaction and representation. For anthropology it is of particular interest how people engage with digital media technologies and content, how “the digital” is embedded in everyday life and how it relates to different sociocultural phenomena.

One of these phenomena is popular culture: processes and practices related to the production, circulation and consumption of, for example, music, film, fashion and advertisements as well as the construction and mediation of celebrities. Moreover, popular culture is closely connected to other cultural phenomena such as fan culture, public culture and participatory culture. Fans, for instance, engage in various forms of visual productivity and play a crucial role in the creation and circulation of cultural artifacts related to their fandom such as memes.

By working on different case studies, students get a comparative overview about digital visuality and visual aspects of popular culture. Students conduct ethnographic projects and engage with key questions. What theoretical concepts and analytical categories of sociality can be used to study visual and popular culture? How does digital visuality constitute and mediate cultural performances and rituals? How do social media platforms enable and change visual culture and communication?

Reviews: Theorising Media & Conflict

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This post compiles extracts of published reviews of the edited volume Theorising Media & Conflict (eds. P. Budka & B. Bräuchler, Berghahn Books, 2020).

Younes Saramifar (Free University Amsterdam) notes in the journal Media, War & Conflict

The editors upend the conventional and normative approaches limited to discourse, visual, content, reportage or policy analysis through anthropological analysis and ethnographically rooted methodologies. By way of telling ethnographic narratives and edited via a thorough theoretical inventory of current debates, the authors argue that a non-media-centric approach traces how the complexities of media technologies, sensory perceptions and social life are interrelated (p. 9). In other words, this volume encourages scholars and media researchers to think about how media becomes social and how it produces the social fabric of conflict.

They [the editors] have broadened the notion of conflict beyond the limits of contentious clashes and push readers to see conflict through lived experiences and everyday encounters. They aptly show how articulations and representations of conflicts in the news or other media platforms differ from witnessing and experiencing conflict.

There are wonderful ideas and reminders across the book hidden like Easter eggs, making reading a theory-driven academic volume a jubilant experience.

Overall, Theorising Media and Conflict is a promising and path-opening contribution to media and conflict debates which have ignored conflict ethnographies and interdisciplinary conversations for too long. This volume is a welcome addition to security and war studies, communication, journalism and social sciences at large. All students who wonder how to study conflict without coming under fire could highly benefit from this book.

Saramifar, Y. (2021). [Review of the book Theorising media and conflict, by P. Budka & B. Bräuchler]. Media, War & Conflict. https://doi.org/10.1177/17506352211004012


Christine Crone (University of Copenhagen) comments in the Global Media Journal

The book urges us to acknowledge the importance of ethnographic methods if we are to understand the integration and mutual constitutive power of media and conflict in the twenty-first century. Rather than looking at media and conflict as two separate spheres, the overall aim is to investigate media-related everyday practices in contexts of conflict as social processes.

Half of the contributions are made up of anthropologically informed media research and the other half consists of qualitative media and communication research and thus attempts through its structure to establish a dialogue between the two traditions on how to study media and conflict. This approach allows for new and inspiring ethnographic material that offers an insight into everyday media practices of people who live and navigate in this decade-long conflict while new media technologies change the ways of communication.

The volume brings new perspectives to the table and helps us move our attention from quantitative evaluations of the role of media in conflicts to the everyday media practices in conflict areas. This sets us free to investigate the fascinating interlinking and interplay between the two – or rather to dissolve what seems to have become an artificial division of one coherent phenomenon. The book is an ethnographic contribution to the study of media and conflict, adding qualitative research to a field where quantitative studies traditionally have dominated.

Crone, C. (2021). [Review of the book Theorising media and conflict, by P. Budka & B. Bräuchler]. Global Media Journal. http://globalmediajournal.de/en/2021/02/16/rezension-theorising-media-and-conflict/

Interview: Theorising Media & Conflict

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In an interview for the University of Vienna’s Uni:view Magazin, I am talking about the edited volume Theorising Media and Conflict (Berghahn Books, 2020), its purpose, conclusions and significance for understanding recent crises (in German).

Theorising Media and Conflict brings together anthropologists as well as media and communication scholars to collectively address the elusive and complex relationship between media and conflict. Through epistemological and methodological reflections and the analyses of various case studies from around the globe, this volume provides evidence for the co-constitutiveness of media and conflict and contributes to their consolidation as a distinct area of scholarship.

The book’s introduction is accessible for free:
Bräuchler, B., & Budka, P. (2020). Anthropological perspectives on theorising media and conflict. In P. Budka & B. Bräuchler (Eds.), Theorising media and conflict (pp. 3-31). Anthropology of Media. New York & Oxford: Berghahn Books.

Book: Theorising Media and Conflict

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Budka, P., & Bräuchler, B. (Eds.). (2020). Theorising media and conflict. Anthropology of Media. New York & Oxford: Berghahn Books.

Theorising Media and Conflict brings together anthropologists as well as media and communication scholars to collectively address the elusive and complex relationship between media and conflict. Through epistemological and methodological reflections and the analyses of various case studies from around the globe, this volume provides evidence for the co-constitutiveness of media and conflict and contributes to their consolidation as a distinct area of scholarship. Practitioners, policymakers, students and scholars who wish to understand the lived realities and dynamics of contemporary conflicts will find this book invaluable.

This is the second “Theorising media and …” book in Berghahn’s Anthropology of Media series. The aim of the series is to place media anthropology at the forefront of theoretical advances in both anthropology and media and communication studies.

Table of Contents

Preface
Philipp Budka

PART I: KEY DEBATES
Introduction. Anthropological Perspectives on Theorising Media and Conflict
Birgit Bräuchler and Philipp Budka
Chapter 1. Transforming Media and Conflict Research
Nicole Stremlau

PART II: WITNESSING CONFLICT
Chapter 2. Just a ‘Stupid Reflex’? Digital Witnessing of the Charlie Hebdo Attacks and the Mediation of Conflict
Johanna Sumiala, Minttu Tikka and Katja Valaskivi
Chapter 3. The Ambivalent Aesthetics and Perception of Mobile Phone Videos: A (De-)Escalating Factor for the Syrian Conflict
Mareike Meis

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CfP: Engaged media anthropology in the digital age

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The EASA Media Anthropology Network is organizing an official network panel at the European Association of Social Anthropologists (EASA) 2020 conference in Lisbon (21-24 July). Find the call for papers below and online:
https://nomadit.co.uk/conference/easa2020/p/8591

For more general information about the call and the conference, navigate to:
https://easaonline.org/conferences/easa2020/cfp
https://easaonline.org/conferences/easa2020/

The call closes on 20 January 2020.

Engaged media anthropology in the digital age

Organizers
Philipp Budka (University of Vienna) and Sahana Udupa (LMU Munich)

Abstract
The relative ease of access and potential disruptive features of digital media have opened up new opportunities for media anthropologists to extend their field relations into durable public engagement. These possibilities have encouraged anthropologists to collaboratively design various public engagement initiatives to harness digital media technologies and infrastructures for social justice goals including health, education, environmental protection, gender parity and political inclusion. Such direct interventions have gone hand in hand with critical perspectives on how “the digital” has played a key role in enabling political cultures of indignity and injustice – from online extreme speech to digitally enabled surveillance and algorithmic bias. This panel will foreground these two distinct, yet interrelated, aspects of engaged media anthropology: community projects that involve direct participation of anthropologists in designing digital platforms and applications, and in supporting local forms of media/digital activism; and studies that envision an inclusive future through public intervention strategies of critique and discursive resistance. A key question that drives this panel is whether the latest examples of engaged media anthropology that are enabled by digital technologies and infrastructures have signaled a break from the imperial logic of upliftment and betterment as a means to consolidate colonial power or whether enduring injustices are questioned through new means of collaboration and dialogue. What are the promises and limitations of engaged media anthropology in the digital age?

Paper: Indigenous articulations in the digital age

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Budka, P. (2018). Indigenous articulations in the digital age: Reflections on historical developments, activist engagements and mundane practices. Paper at International Communication Association 2018 Pre-Conference “Articulating Voice. The Expressivity and Performativity of Media Practice”, Prague, Czech Republic: Hilton, 24 May. Full Paper (PDF)

The relationship between indigenous people and digital media technologies is ambivalent and enthusiastic at the same time; reflecting individual experiences and expectations as well as collective sociocultural contexts and developments. Considering indigenous people’s colonial history and colonization’s continuing effects on indigenous communities, it is not surprising that many indigenous representatives are particularly concerned about issues of power, control, and ownership related to digital technologies and new ways of knowledge production, circulation, and representation (e.g., Ginsburg, 2008).

There is a strong sense of sociopolitical activism and agency in indigenous people’s collective engagements with digital media technologies which are closely connected to the (re)construction and mediation of cultural identity, cultural articulation, social intervention, and self-determination. At the same time, indigenous people’s digital practices are related to mundane necessities of everyday communication, social networking, family bonding, or self-expression. To understand indigenous articulations in the digital age, the collective and the individual dimension need to be considered.

Idle No More Twitter Account
Screenshot: Idle No More Twitter Account, 2018

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CfP: The Digital Turn: New Directions in Media Anthropology

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The EASA Media Anthropology Network is organising a network panel at the 15th EASA Biennial Conference “Staying, Moving, Settling” in Stockholm, 14-17 August, 2018.
Please find the Call for Papers below.
Deadline: 9 April 2018.

Convenors

Philipp Budka (University of Vienna)
Elisabetta Costa (University of Groningen)
Sahana Udupa (Ludwig Maximilian University)

Abstract

The digital turn in media anthropology signals the growing importance of digital media technologies in contemporary sociocultural, political and economic processes. This panel recognizes the digital turn as a paradigm shift in the anthropological study of media, and aims to foreground three important streams of exploration that constitute new directions in the anthropology of media.

The rise of online vitriol against vulnerable communities has punctured euphoric pronouncements about digital media as a radical enabler of grassroots democracy. A significant aspect of digital extreme speech is gender based violence in digital environments. Beyond the specific instances of online violence, gendering media anthropology remains a crucial and broader area of intervention. Similarly, different forms of digital visualities have accentuated the materialities that constitute everyday digital experiences and their varied cultural ramifications. Charting the three directions as gendering digital media, materialities of digital visualities and online extreme speech, this panel aims to push further the ethnographic knowledge into the role that digital media play in people’s everyday life and broader sociopolitical transformations.

We invite ethnographic and/or theoretical papers that focus either on
(1) the gendered dimension of digital practices and introduce innovative theoretical insights into the relationship between gender and the digital;
(2) extreme speech and online vitriol aimed at refugees, migrants, sexual minorities and other vulnerable communities, but online extreme speech as also a means for political contestation;
(3) material dimensions of digital visualities as constituting features of new ways of communication and interaction.

https://nomadit.co.uk/easa/easa2018/conferencesuite.php/panels/6386
https://www.easaonline.org/conferences/easa2018/cfp

Review: Handbuch der Medienethnographie

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Budka, P. (2017). [Review of the book Handbuch der Medienethnographie, by C. Bender & M. Zillinger]. Paideuma. Mitteilungen zur Kulturkunde, 63, 303-307.

Der Sammelband „Handbuch der Medienethnographie“ bietet einen Einblick in ein aufstrebendes und im deutschen Sprachraum noch zu wenig beachtetes Forschungsfeld. Ethnographie wird in diesem Buch vor allem als Methode in der qualitativen Medienforschung verstanden und die Autorinnen und Autoren, allesamt erfahren in der ethnographischen Feldforschung, wurden von der Herausgeberin Cora Bender und dem Herausgeber Martin Zillinger aufgefordert, individuell zu reflektieren, „wie sie selbst im Feld vorgegangen sind, um Medien und Medienpraktiken zu erforschen“ (xi). Diese Reflexion über die eigene Forschungspraxis ist laut Bender und Zillinger charakteristisch für die Ethnologie als „ethnographische Königsdisziplin“ (xii). Mittels dichter Beschreibungen aus unterschiedlichen ethnographischen Forschungsfeldern will der Band mit seinen Beiträgen auch die Verbindung zwischen Empirie und Theorie in der Ethnologie in den Blick nehmen. Schwerpunkte bleiben dabei die subjektiven Erfahrungen der Feldforscherinnen und Feldforscher als Fremde, die unter spezifischen Bedingungen in bestimmten Lokalitäten in Austausch mit Menschen treten, um die entsprechenden Interaktionsprozesse schließlich zu interpretieren.
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CfP: Anthropologies of media and mobility

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Anthropologies of Media and Mobility: Theorizing movement and circulations across entangled fields

An International Workshop organized by the Anthropology and Mobility Network and the Media Anthropology Network (EASA) in collaboration with Locating Media (University Siegen) and a.r.t.e.s. Graduate School (University of Cologne)

University of Cologne, Germany
14-16 September 2017

This international workshop seeks to theorize the relationship between media and mobility. While mobility has been defined as movement ascribed with meaning, one might in similar fashion define media as meaning ascribed with movement. Interrogating the linkages between media and mobility can enable more thorough understandings of how various power structures produce, transform and reproduce social, material and discursive orders. People, devices, and data are increasingly on the move – movements that may transgress borders and boundaries, but which are also integral to the constitution and regulation of the barriers themselves. The movement of people triggers new imaginaries of territories and social spaces, which circulate through media, questioning and forging new ties between people, signs and things. More broadly, the mobilisation of tangible and intangible things demands a reconceptualization of what a ‘thing’ is, what constitutes the human, and what defines human collectivity. In such circumstances, reimagining circulations through the lens of media and mobility becomes an important step towards understanding current socio-cultural and political changes. While this lens has been applied broadly within anthropological research, its theoretical consequences merit further investigation and discussion. 

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Lecture: Visuelle Anthropologie in Zeiten zunehmender Digitalisierung

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Vorlesung “Visuelle Anthropologie in Zeiten zunehmender Digitalisierung“,
Wintersemester 2016/17, am Institut für Kultur- und Sozialanthropologie der Universität Wien
Philipp Budka

Ziele

Die Lehrveranstaltung gibt einen Überblick zur Visuellen Anthropologie und diskutiert die Bedeutung sowie die Entwicklung dieser kultur- und sozialanthropologischen Subdisziplin in Zeiten zunehmender Digitalisierung. Studierende erhalten so einen Einblick in die historische, gegenwärtige und zukünftige Relevanz der Visuellen Anthropologie.

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Seminar: Indigenous Media 2016

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Again, I have the pleasure to teach the Seminar “Indigenous Media” for the MA Program in Visual and Media Anthropology at the Free University Berlin. Find below a brief description of the course.

In the seminar “Indigenous Media” students get an introduction to indigenous media technologies. In ten seminar units selected questions, issues, and problems are discussed: How do indigenous people produce, distribute, and utilize audiovisual media? How has ethnographic and anthropological film making changed? What role do politics, power, globalization, and (post-)colonialism play in the production and use of indigenous media? How do indigenous people utilize media to construct and negotiate their individual and collective identities? How are indigenous cultures and languages represented through media? And how do indigenous people appropriate and (co-)develop digital technologies in times of increasing globalization?

We start with the contextualization of indigenous media within the framework of an anthropology of media. In the second unit students are introduced to selected debates about the meaning and relevance of (mass) media for indigenous people and their culture. We then discuss ethnographic film making and visual anthropology in the context of indigenous people’s changing role from “objects” for ethnographic films to partners in media projects. The fourth unit deals with the phenomena of (post-)colonialism and decolonization and their implications for indigenous media. This discussion leads us to the self-controlled production of indigenous media and its relevance for issues such as (self-)representation, appropriation, control, and empowerment. Globalization, modernity, and related questions of collective indigenous identity construction – “indigeneity” – are the topics of the next unit. The following three sessions are closely connected and discuss aspects of identity, community, networking, ownership, activism, empowerment, aesthetics, poetics, and popular culture in relation to indigenous media. In the final unit students learn about the importance of digital technologies and infrastructures for indigenous people, their activist projects, and networking initiatives.

Through several case studies students are introduced to the similarities and differences of indigenous media projects throughout the world. These case studies take us to different regions, countries, and continents: from Nunavut, Canada, and the US to the Caribbean, Guatemala, Mexico, and Brazil, to Nigeria, Myanmar, Australia and Finland. The seminar’s assignments include the reading of selected articles, the watching of films and videos, and the discussion of these in small essays. The online conference tool Adobe Connect is used to present and discuss aspects of texts, films, and essays.

CfP: “Media anthropology’s legacies and concerns”

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The EASA Media Anthropology Network is organizing a panel entitled “Media anthropology’s legacies and concerns” at the 14th European Association of Social Anthropologists (EASA) conference in Milan (20-23 July, 2016). Please find the detailed call for papers below. To propose a paper, please navigate to http://nomadit.co.uk/easa/easa2016/panels.php5?PanelID=4286 and http://www.easaonline.org/conferences/easa2016/cfp.shtml
Deadline for paper proposal submissions is February 15th.

Media anthropology’s legacies and concerns
(Media Anthropology Network)

Convenors
Philipp Budka (University of Vienna)
John Postill (RMIT University Melbourne)
Elisenda Ardevol (UOC, Barcelona)

In line with the theme of the 14th EASA conference the EASA Media Anthropology Network panel seeks to put fundamental concerns of media anthropology back into the centre of attention. Central themes of media anthropology have already been identified and discussed in earlier works: e.g. the mediation of power and conflict, media related forms of production and consumption, the relationship between media and religion, and the mediation of knowledge and forms of expression (e.g. Askew & Wilk 2002, Ginsburg et al. 2002, Peterson 2003, Rothenbuhler & Coman 2005). These topics can be connected to questions about hierarchies, power relationships, norms and political agency in media contexts; the materiality of media (technologies), exchange and reciprocity, media work; media rituals and the ritualization of media practices and events; the construction of histories and traditions in relation to media practices and the meanings of media communication for oral culture(s).

By (re-)focusing on such topics in a contemporary context, this panel invites contributions also to discuss broader questions. What has been “the point of media anthropology” as an anthropological subdiscipline and as an interdisciplinary field of research (Postill & Peterson 2009)? What are media anthropology’s legacies so far and what are its historical roots? What role does ethnography play in the anthropology of media and how has this relationship changed from a methodological and epistemological perspective? Thus, this panel contributes to the constitution of media anthropology as one of anthropology’s most thriving subdisciplines. Secondly, it adds to the understanding of media anthropology’s legacies, epistemologies, theories, methodologies and possible futures.

Askew, K., Wilk, R. (eds.) 2002. The anthropology of media: A reader. Malden, MA: Blackwell.
Ginsburg, F., Abu-Lughod, L., Larkin, B. (eds.) 2002. Media worlds: Anthropology on new terrain. Berkeley: University of California Press.
Peterson, M. A. 2003. Anthropology and mass communication. Media and myth in the new millennium. New York & Oxford: Berghahn.
Postill, J., Peterson, M. A. 2009. What is the point of media anthropology? Social Anthropology 17(3): 334-344.
Rothenbuhler, E., Coman, M. (eds.) 2005. Media Anthropology. Thousand Oaks, CA: Sage.

Article: Digitale Medientechnologien aus kultur- und sozialanthropologischer Perspektive

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Budka, P. 2013. Digitale Medientechnologien aus kultur- und sozialanthropologischer Perspektive: Überlegungen zu Technologie als materielle Kultur und Fetisch (Digital media technologies from an anthropological perspective: Reflections on technology as material culture and fetish). Medien und Zeit, 28, 1/2013: 22-34.

Abstract

Dieser Aufsatz blickt auf digitale Medientechnologien aus Perspektive der Kultur- und Sozialanthropologie. In einem wissenschaftstheoretischen und historischen Abriss werden einerseits Eckpunkte in der Entwicklung relevanter Forschungsfelder, wie die Anthropologie und Ethnographie der Medientechnologien, die Digitale Anthropologie sowie die Anthropologie der Cyberkultur behandelt. Andererseits werden zwei Fallbeispiele aus der ethnographischen Forschungspraxis vorgestellt, die digitale Technologien als materielle Kultur verstehen. Technologie als materielle Kultur erlaubt es die Materialität und die Normativität von Technologien ebenso zu fassen wie deren alltägliche Aneignung in wandelnden soziokulturellen, politischen und ökonomischen Kontexten. Der Aufsatz schließt mit einer Diskussion der Fetischisierung von Technologien, deren Bedeutung und Zusammenhänge.

Text (PDF)

Lecture: Media Ethnographies – Ethnography in/and the Anthropology of Media

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In the winter term 2010/2011 Philipp is giving a lecture on media ethnographies in the context of an anthropology of media technologies at the Department of Social and Cultural Anthropology, University of Vienna. By using different case studies, the lecture aims to highlight the importance of ethnography in understanding media phenomena.

For more information in German go to: http://www.philbu.net/courses.html

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